Country Overview – Slovenia

by Zetaniche 0 Comments
Country Overview – Slovenia

Hello our dear Zetanitians,

as usual, we are not getting tired of exploring different countries and provide you with some market insights that could be very helpful for your campaigns.

This week we have decided it will be one more country for which Zetaniche has many products to offer for promotion and that will be – lovely Slovenia.

 

Before we start sharing you some affiliate tips on this market, firstly we like to point out on some interesting fact on country itself.

General facts

  • Located at crossroads of mail European cultural and trade routes
  • Bordered by Italy to the westm Austria ti the north, Hungary to the northeast, Croatia to the south and southeast, and the Adriatic Sea ti the southwest.
  • Capital of Slovenia is Ljubljana.
  • Population: 2.081.260
  • The official language is Slovenian
  • Official currency is euro.

Internet usage

According to data from December 2017, there was in total 1,663,795 internet users in Slovenia, which makes 79,9% of total population.

In the first quarter of 2017, 79% of persons between age 16–74 used the Internet. 68% used the internet every day or almost every day (which makes increase of 4% comparing to 2016). However, there is 18% of persons aged 16–74 years that never used the Internet.

Of course, internet usage still remains the lowest among older generation but it is important to mention that its trend is also in increase. The internet was regularly used by 83% of persons aged 45–54 years, 56% of persons aged 55–64 years and 39% of persons aged 65–74 years. Among people who never used the internet were mostly persons between 65–74-year old.

TOP sites

Desktop vs Mobile vs Tablet share

Desktop vs Mobile vs Tablet Market Share in Slovenia in April 2018 was: Desktop (66.47%), Mobile (30.76%) and Tablet (2.77%).

Browser Market Share

Browser Market Share in Slovenia in April 2018 was: Chrome (61.95%), Firefox (14.27%), Safari (10.03%), IE (5.97%), Edge (2.56%), Samsung Internet (2.55%).

Operating System Market Share

Operating System Market Share in Slovenia in April 2018 was: Windows (59.43%), Android (25.51%), iOS (7.55%), OS X (5.84%), Linux (0.99%), Other (0.55%).

Social Media Stats

Social Media Stats in Slovenia in April 2018 were: Facebook (77.65%), Pinterest (10.67%), Twitter (4.47%), YouTube (3.16%), Instagram (1.60%), Tumblr (1.09%).

Online buying in Slovenia

Don’t let the fact of small country fools your. When it comes to Slovenian consumers, their spending behavior is the closest to consumer behavior in Western Europe. They are well-informed, prefer local and renowned products and over a third of the online population uses different websites to make a research over products before buying them. As the purchasing power improves, the share of leisure products and services in total spending has increased.

The largest share of online shoppers is in the age group of 12-24 years where 96 percent of all internet users shop online, of these 39 percent shop online at least once per month. In the age group of 25-34 years the proportion of online customers amounts to 95 percent. In this demographic group there is the largest share of intensive purchases – almost half of internet users make online purchase at least once a month. As expected, in the age group of 45-84 years the share of online shoppers is the lowest and it amounts to 73 percent of all internet users.

When we look at demographic group, we will find that  35% of individuals aged 16–74 years purchased online in the first quarter of 2017. The majority of online buyers performed 1–2 purchases online (47%), 36% 3–5 purchases online, 12% 6–10 purchases online and 5% more than 10 purchases online.

As for the value of online purchases, the estimated value in the first quarter of 2017 was between 100 EUR and 499 EUR (32%). 31% of online buyers made online purchases in the estimated value less than 50 EUR, 27% between 50 EUR and 99 EUR and 4% between 500 EUR and 999 EUR.

Delivery and paying methods

Cash on delivery seems to be the most popular and accepted payment method in Slovenia with penetration of 53%.

This is due to a long tradition of cash transactions. Currently, about 53 percent of consumers in Slovenia pay by handing over cash when their goods are delivered. However, the use of electronic payments has been increasing in recent years. Almost a fifth of purchases is completed with credit card, which is 12 percent more than the year before.

Why to start promoting Zetaniche offers in Slovenia?

Though this is a very small country, but with definitely big potential that you should not close your eyes on.

As you could see, Slovenian are not amateurs when it comes to online buying and the percentage of online buyers in in constant increase. So, let’t mention few of many advantages for this high potential market:

  • Trend of online buyers in increase,
  • More than 70% of internet users,
  • COD is most preferable payment method,
  • Various offers in some of the most popular niches.

Well, Slovenia doesn’t seem so small now from the affiliate angle, right? It actually gives many opportunities that you definitely should not miss.

We really hope you will also recognize it’s potential as we did, and that we manage to provide you with helpful information that you will be able to use.

In case you have some questions left, we are always at your disposal. Contact Zetaniche support for any additional information you might have or assistance in starting to promote Zetaniche offers.

Yours ,

Zetaniche team. 

Country overview: Poland

by Zetaniche 0 Comments
Country overview: Poland

Hello our dear partners and the one who are ready to join our successful network!

In today’s post we have decided to introduce you one of the most profitable GEO’s Zetaniche is operating with, so don’t think twice about staying with us and finding more abut this GEO.

We all love Poland, we all love it’s culture, we love their complicated hardened Slavic language, their food and their rich history, but how much do we actually know about Poland in regards of affiliate marketing? This is why we have decided to give you some marketing insights about Poland.

Interested in promoting Zetaniche offers for this market? Stay with us.

General facts
  • The Republic of Poland is a country situated in Central Europe, with it’s neighbour countries Czech Republic, Germany, Slovakia, Belarus, Ukraine, Russia and Lithuania. Country has access to the Baltic Sea in the north and is surrounded by mountains in the south. Capital city is Warsaw.
  • The current population of Poland is 38,133,498 based on the latest United Nations estimates.
  • The population density in Poland is 125 per Km2 (323 people per mi2) with the total land area of 306,230 Km2 (118,236 sq. miles)
  • The median age in Poland is 40.1 years.
  • Official and the main language spoken in Poland is Polish, with main immigrant languages Russian, Ukrainian,Vietnamese, Greek, Chinese, Bulgarian, Turkish, Hindi and others, while main foreign languages are English, Russian and German.
  • The Polish Zloty is the currency of Poland. The currency code for Zlotych is PLN, and the currency symbol is zł.
Internet usage

There are 27,922,152 internet users in Poland. The internet is a part of everyday activities of a high number of Poles with nearly two-thirds of adults using it regularly, according to researches.

The internet is used by nearly all young Poles aged 18-34, as well as majority of 35-44 years old. Half of Poles in the 45-54 age group go online, two-fifths of those aged 55-64 and among the oldest Poles, above 65, it is about one-sixth.

Digital skills proficiency is usually related to the education level, but this is considered only for older users and it does not play a significant role in the case of the young.

Internet usage is the least common among Poles with primary education. Economic situation of respondents is not a key factor, but it may, along with the lack of skills, limit internet access.

Top sites

According to SimilarWeb current TOP 10 visited websites in Poland are:

Desktop vs Mobile vs Tablet share

Desktop vs Mobile vs Tablet Market Share in Poland in December 2017 was: Mobile (59.04%), Desktop (39.76%) and Tablet (1.2%).

Browser Market Share

Browser Market Share in Poland in December 2017 was: Chrome (72.42%), Firefox (9.49%), Samsung Internet
(4.49%), Opera (4.27%), Safari (2.62%), Android (2.44%) and Other (4.29%).

Operating System Market Share

Operating System Market Share in Poland in December 2017 was: Android (56.64%), Windows (37.36%), iOS (1.98%), OS X (1.54%),  Linux (0.76%) and Other (1.72%).

Social Media Stats

Social Media Stats in Poland in December 2017 were: Facebook (55.27%), YouTube (15.31%), Pinterest (8.06%), Twitter (7.64%), Reddit (4.94%), Tumblr (3.13%) and Other (5.35%).

Online buying in Poland

Over half of internet users in Poland can be identified as online buyers. Online buyers in Poland are primarily people aged 50 years of younger, with a secondary or university degree and living in larger cities. Also, there are more women than men who shop online in Poland.

In 2017, females outnumber male online buyers. Females between the ages of 25-34 account for the biggest market share, representing 3.5 million online buyers. The second biggest category of online buyers is women aged between 35-44, accounting for just over 2.7 million online buyers.

60% of online buyers in Poland shop online via desktop. 35% of buyers make purchases via smartphone, and 5% made their most recent purchase via tablet.

 

Delivery and paying methods

We are all aware how important is to estimate buying power of the market, but nothing less important is to understand that consumers are not focusing only on the price, but moreover on the service quality, delivery and paying methods.

In regards of that, online buyers in Poland are using many forms of payment methods. Cash on delivery or COD is still very popular and may reach up to 40% of the order volume, whereas credit card payments are still considerably lower than in most EU markets, at 26% of order volumes.

 

 

Why to start promoting Zetaniche offers in Poland?
  • Unique offers in most popular categories,
  • COD one of the preferable models of the delivery,
  • Various options for traffic sources.

Guys, we are sure we showed you how big potential this GEO has in regards of promoting offers. JOIN OUR NETWORK today and get started with our most wanted offers in Poland.

Our devoted Team is here to help you with anything you may need. Feel free to Skype us at aff_zetaniche or email us at support@zetaniche.com anytime! 

Yours,

Zetaniche team.

 

Top offers of the week! Bonus: Romania marketing insights!

by Zetaniche 0 Comments
Top offers of the week! Bonus: Romania marketing insights!

Hello our dear Zetanitians,

Hope you are rocking some awesome offers at the moment. As the middle of the week is here, we have prepared TOP OFFERS OF THE WEEK just for you:

Looking deeper into the provided data in the table, you will notice that Romania was top performing GEO for WhatsChat and GoSlimmer offers in past period. What do you think about taking some time and seeing what this GEO is offering you in regards of affiliate marketing?

Romania is a hidden gem, located in southeastern Europe. Full of history and culture, the country’s capital, Bucharest, is even called “Little Paris.” The Romanian language is 1,700 years old and the earliest homo sapiens fossils, up to now, were discovered in 2002 in southwestern Romania, in the Cave of Bones. The fossil’s age is estimated at 37,800 to 42,000 years old.

Are you curious in promoting Zetaniche offers in this interesting country?

We would like to start with some interesting marketing facts that you will surely find useful when it comes to promoting offers on Romanian market.

General information
  • Romania is a Southeastern European country and the largest in the Balkans. Romania is the seventh most populous member of the European Union, while its capital, Bucharest, is the sixth largest city in the EU.
  • The total population of Romania is 21,599,736 people.
Language

In Romania there are several spoken languages. Beside Romanian, the only official language nationwide, other spoken languages include Hungarian, German, Czech, Slovak, Polish, Bulgarian, Serbo-Croatian, Russian or Ukrainian.

Internet usage

The number of Romanian internet users has increased by (3.8%) in 2017, to 11 million people (11,236,186), according to data released by the National Institute of Statistics (INS).

According to the INS, the number of internet users has grown constantly over the years across all age groups. In 2017 the share of internet users aged between 16 and 74 increased by (3.8%), reaching around 11 million people.

(86.8%) of 16-74 year olds used the internet in the last 3 months of the 2017. Out of that number, (73.3%) used it daily or almost daily, and (22%) used it on a weekly basis.

Among the age group 16-74, those employed used the internet the most, around (61.7%), followed by students at (15,1%).

(74.8%) of men and (72.1%) of women used the internet. The highest share in the use of daily or almost daily internet is represented by men aged 16-34, the same situation being recorded for women, where the highest share is in the same age category.

A share of 9 out of 10 people (92.6%) and almost 1 of 2 retirees (47.3%) use the internet daily.

Top sites

According to SimilarWeb stats, here are the top 10 sites that are visited in Romania:

Statistics

According to StatCounter:

  • Desktop vs Mobile vs Tablet Market Share in Romania in December 2017 was: Desktop (59.36%), Mobile (37.77%) and Tablet (2.87%).
  • Browser Market Share in Romania in December 2017 was: Chrome (67.67%), Firefox (9.84%), Safari (8.05%), Opera (3.67%), Samsung Internet (3.28%), IE (2.97%) and Other (4.52%)
  • Operating System Market Share in Romania in December 2017 was: Windows (54.73%), Android (31.9%), iOS (7.67%), OS X (2.33%), Linux (1.25%) and Other (2.12%)
  • Social Media Stats in Romania in December 2017 were: Facebook (87.98%), YouTube (4.24%), Pinterest (3.53%), Twitter (1.5%), Instagram (0.88%), reddit (0.65%) and Other (1.22%).
Online buyers

According to researchers, (21%) of the online Romanian population have bought something online in 2017. In the same year, 1.4 million Romanian online shoppers used a mobile device to complete a purchase. The most popular product categories among Romanians are electronics, fashion and home & decor. The average spending per online shopper was 895 euros in 2017.

Delivery and paying methods

According to latest researches, the absolute majority of online consumers in Romania (90%) prefer to pay cash-on-delivery. For buying physical products, the card usage is around (7%). Approximately (90%) of online orders are paid with cash on delivery.

Guys, we hope these information helped you in understanding the potential of this market a bit more, as well as how big is the advantage of starting running our COD offers for Romania.

Still not a Zetaniche Publisher? Apply now!

 

As always, you can write us directly on support@zetaniche.com or Skype us at aff_zetaniche.

Yours,

Zetaniche team.

Country overview: Bosnia and Herzegovina

by Zetaniche 0 Comments
Country overview: Bosnia and Herzegovina

Hello everyone,

first of all, we hope you had nice and joyful Christmas, filled with love and positive vibrations and we would like to show you our enormous appreciation in regards of our cooperation. Thank you for being part of our network!

We hope that upcoming year will bring us a lot of new opportunities and that our cooperation will be even stronger and more profitable in all ways.

In case you are still not a member of our network, don’t miss a chance to join us and taste the profit new business year is bringing us.

Now, let’s get back to the topic of this blog post, which is actually the last one in this year.

We are assuming that you have already heard of Bosnia and Herzegovina in context of ex-Yugoslav wars. Wars are however, ugly and not so pleasant to write about, so we decided to show you in short a little bit different perspective of Bosnia and Herzegovina and other facts you might want to learn about, in regards of promoting offers on this market.

Bosnia is rich with Balkan colorful culture, history and most important outstanding landscapes. If you want true unspoiled nature, Bosnia is a place to visit for sure.

In regards of marketing insights for this region, let’s start with some general facts like usual:

General facts
  • Bosnia and Herzegovina is a country on the Balkan peninsula in southeastern Europe.
  • Population of Bosnia and Herzegovina, as reports from 2016. are showing is 3,861,912.
  • Sarajevo is the capital and largest city.
  • Bordered by Croatia to the north, and west; Serbia to the east; Montenegro to the southeast; and the Adriatic Sea to the south, with a coastline about 20 kilometers (12 miles) long surrounding the town of Neum.
  • Bosnia and Herzegovina is home to three ethnic “constituent peoples”, who are Bosniaks, Serbs and Croats, plus a number of smaller groups including Jews and Roma.
  • Official languages are Bosnian, Croatian and Serbian.
  • The Bosnia and Herzegovina Convertible Mark is the currency of Bosnia and Herzegovina. The currency code for Convertible Mark is BAM, and the currency symbol is KM.

 

Internet usage

Latest reports are showing that there are 2,343,255 internet users in Bosnia and Herzegovina, which makes (64.81%) share of Bosnia and Herzegovina population and (0.1 %) share of World internet users.

Dividing internet usage into age groups gives a better picture of the Bosnian market – (95%) of 16-24 year-old’s, (90%) of 25-34 year-old’s, and (85%) of 35-44 year-old’s use internet daily. The older generations also use internet regularly with 45-54 year-old’s and over 55’s showing a (73%) and (65%) daily penetration rate, respectively.

Researches have shown that almost all internet users use internet on a daily basis, mostly for the following purposes: social networks, web search, e-mail, entertainment, work, learning via internet and buying.

Top sites

As SimilarWeb report is showing TOP 10 visited sites in Bosnia and Herzegovina are:

Desktop vs Mobile vs Tablet share

Desktop vs Mobile vs Tablet Market Share in Bosnia And Herzegovina in November 2017 was: Desktop (50.93%), Mobile (46.01%) and Tablet (3.06%).

Browser Market Share

Browser Market Share in Bosnia And Herzegovina in November 2017 was: Chrome (74.81%), Firefox (8.22%), Safari (5.16%), Android (2.87%), Samsung Internet (2.66%), Opera (2.12%), Other (4.16%).

Operating System Market Share

Operating System Market Share in Bosnia And Herzegovina in November 2017 was: Windows (47.6%), Android (43.38%),  iOS (4.63%), OS X (1.57%), Linux (0.69%) and Other (2.13%).

Social Media Stats

Social Media Stats in Bosnia And Herzegovina in November 2017 were: Facebook (97.14%), YouTube (1.16%), Twitter (0.64%), Pinterest (0.4%), Instagram (0.4%), Reddit (0.14%) and Other (0.12%).

 

Online buying in Bosnia and Herzegovina

Few years ago, online buying in Bosnia and Herzegovina was not on such a high level of development as it is the case in some other European countries, but situation is changing from day to day, as internet usage is raising.  The frequency of online purchases in Bosnia and Herzegovina is slightly lower than in Croatia or Serbia, but it is still on satisfying level.

(90%) of online buyers in Bosnia buy via desktop, a stark contrast to the amount of smartphone (6%) and tablet (4%) buyers.

Many Bosnian internet users (65%) have paid to download or access some kind of online content from the internet including music, software, and apps as the most popular contents. For the methods of online content access, the majority of the internet users pay for subscription services (23%), versus downloading an individual file (16%), or accessing streaming content (8%).

Delivery and paying methods

Most online consumers in Bosnia and Herzegovina like to pay with cash on delivery. This method, shortened as COD, has a (60-70%) share in this country  and is therefore the most popular payment method in Bosnia and Herzegovina. Credit cards (around 25%) and (5-15%) are other popular online payment methods.

 

 

Why to start promoting Zetaniche offers in Bosnia and Herzegovina?
  • Various offers in most popular categories,
  • Low competitive GEO,
  • COD preferable model of the delivery.

So, to sum up, there is no doubt that a lot of money can be made in this GEO. Most likely right now is the best time to JOIN OUR NETWORK and get started with our most wanted Bosnian offers, while the market is relatively not that competitive!

Zetaniche is adding new GEO’s and offers on a weekly basis. Subscribe to our newsletter and always be the first to take advantage of our uprising trends!

You need help with something? Skype us at aff_zetaniche or email us at support@zetaniche.com !

Yours,

Zetaniche team.